Wednesday, November 6, 2019
Quotes From The Story of an Hour by Kate Chopin
Quotes From 'The Story of an Hour' by Kate Chopin The Story of An Hour is a fascinating read with a surprise ending that takes readers far from Mrs. Mallards initial reaction to tragic news. In her short story, Kate Chopin dramatizes the story of a wife who discovers the truth about her husbands death. News of Death Knowing that Mrs. Mallard was afflicted with a heart trouble, great care was taken to break to her as gently as possible the news of her husbands death. When the storm of grief had spent itself she went away to her room alone. She would have no one follow her. There was something coming to her and she was waiting for it, fearfully. What was it? She did not know; it was too subtle and elusive to name. But she felt it, creeping out of the sky, reaching toward her through the sounds, the scents, the color that filled the air. Unexpected Joy She said it over and over under her breath: free, free, free! The vacant stare and the look of terror that had followed, it went from her eyes. They stayed keen and bright. Her pulses beat fast, and the coursing blood warmed and relaxed every inch of her body. She saw beyond that bitter moment a long procession of years to come that would belong to her absolutely. And she opened and spread her arms out to them in welcome. There would be no powerful will bending hers in that blind persistence with which men and women believe they have a right to impose a private will upon a fellow-creature. And yet she had loved him - sometimes. Often she had not. End of The Story of an Hour Quotes She breathed a quick prayer that life might be long. It was only yesterday she had thought with a shudder that life might be long. When the doctors came they said she had died of heart disease - of joy that kills.
Monday, November 4, 2019
Sports Essay Example | Topics and Well Written Essays - 1000 words
Sports - Essay Example The basketball class focused on teaching the methods of defense, ball handling, guarding, passing, shooting, and offense. These classes provide a wonderful opportunity for the students to learn and develop their physical, mental, and social skills. Physically it helps the students develop stamina, remain physically healthy and active, while also leading to weight reduction. Overall, extracurricular activities such as outdoor sports provide general health improvement. Sports also help in the development of social skills such as cooperation and teamwork. Task 6 was looking for coding qualitative measures of teaching in the class. I counted how many times the teacher accurately conducted to inform, refine, extend, repeat, and apply the individual task. I also measured how many students had clearly understood and responded based on three different teaching cues and based on the teacherââ¬â¢s information and demonstrations. At the beginning of the class, the teacher defined and described the basketball rules, movements, skills, and techniques. Those learning concepts were easy to understand for most students as they had been playing basketball from a very young age. However, to ensure that all students had a thorough knowledge of all the different individual tasks, the teacher tested their knowledge by asking some random questions. When the teacher found that a student faltered in answering properly, the teacher went through the question again till he was convinced that the student had understood it properly. The introductory game of basketball is basketball relays. The purpose of the game is improvement of dribbling skill while the students run. The teacher divided the class into four teams. Each team player was asked to line up behind the line. The first team player then dribbled the ball to the assigned line and returned back the ball to the next member of their team. A few players preferred using le ft handed dribble or alternating hand dribble which was permitted by the teacher. After the basketball relays was played, the teacher made some changes to the original task content, and manipulated it to reach an advanced condition. The aim was for the students to gain practice in dribbling, passing, and shooting skills in the next assigned task. Moreover, the teacher looked for a variety of variations and responses. He divided the basketball court into nine red boxes by using blue tape prior to starting the class. The players took position each in one box. Only one ball was given to all nine players. Each player was allowed just one chance to shoot into a basket without leaving the assigned box. If a player succeeds in obtaining a score, he or she could leave the box, but if a player failed to do so he would have to pass the ball to the next box player. It worked in a clockwise direction. The next task was to qualitatively seek to develop the previous activity that focused on impro ving the mechanics of basketball skills or tactical aspects of play. All the basketball skills were practiced: dribbling, passin
Friday, November 1, 2019
Memo to Paul Taylor - AM Equipment Term Paper Example | Topics and Well Written Essays - 1750 words
Memo to Paul Taylor - AM Equipment - Term Paper Example One of the major steps that AM should take is to prepare going global. This entails establishing of various managerial positions that will be responsible for overseeing effective distribution of the products in the new markets. In its efforts to enter the three foreign markets, AM should establish an export sales department. Based on the fact that the company is currently based in US, the export sales department will ensure linkage between the production facilities is US and the sales outlets in the three countries. Additionally, AM should employ skilled marketing managers who will be responsible for overseeing the company subsidiaries located in the foreign countries. One of the advantages of the export sales department and the hiring of experienced marketing managers is that new policies such as effective pricing, extensive promotion and creating strong customer awareness will be created. For instance, the company will emulate penetrative pricing policy (Joshi 47). Through this pol icy, AM will enter the new markets using low prices without compromising the quality of its products. This will ensure that it acquires large customer base. However, the company will need more financial resources to cater for the marketing managers wages. ... After preparing to go global, AM should find the right market that will provide ready market for its products and skilled human resources. One of the key factors to consider is the population of the foreign countries. Additionally, the company should take into consideration the competition, political stability and regulatory environment among other factors. Being one of the developing economies with large population, South Africa is a viable country that AM should enter. In the same way, Britain and Australia have strong economies and high customerââ¬â¢s purchasing power thus proving a market opportunity that will enhance the sales and the profitability of the company. It is also vital to note that in order to encourage investments, South Africa, Britain and Australia have flexible regulatory environment that is essential for foreign direct investments. For example, South Africa has entered into double taxation agreement with US. As a result, AM will not face a lot of taxation cha llenges that may hinder its operations in the country. Additionally, South Africa taxation for foreign companies stands at 35% which is not so high. One of the major aspect that make the three countries viable markets that AM should consider is that they experience political stability that is essential for foreign and local investments. Even though AM Equipment Incorporation will be exposed to stiff competition from the well established firm in the three countries, the company will undertake extensive advertisement and promotion thus effectively putting at bay its competitors. Based on the political and technological development in the three countries, AM will benefit from adequate availability of classical factors of production that includes labor, capital, land and
Wednesday, October 30, 2019
Moral and Ethical Principles of Self and of Company Literature review
Moral and Ethical Principles of Self and of Company - Literature review Example Three types of right vs. right problems of ââ¬Å"dirty handsâ⬠situations were discussed by Badaracco (1997). The first problem is the crises of moral identity on which a person has responsibilities to himself and to others. The second problem is the conflict of moral identity and personal integrity which a person has responsibilities for others. This type of problem is usually faced by middle managers wherein they have responsibilities for their subordinates and their superiors. The third is considered to be the most complex on which the first two problems are present. The person facing this problem has responsibilities to himself, to others and for others. I should say that the situation I am facing is an example of the third type of problem. This is because I have responsibilities and commitment to myself to become a decent and honest manager. I always wanted to be on top of everything but with principles and standards governing myself. I cannot tolerate dishonesty, bribery, and lies. I also swore that I will uphold the vision and mission of the company which includes honesty and integrity as well as to follow company policies to make sales. Besides these responsibilities, I also have accountability for my team and my department. I have a duty to my subordinates to manage our performances and keep the sales up. This means keeping our job at the same time. It is also my job to provide good sales to my superiors, to my department, and to my company. In Barry Schwartzââ¬â¢ s TED talk (2009), he quoted Aristotle saying that practical wisdom ââ¬Å"is the combination of moral will and moral skill.ââ¬
Monday, October 28, 2019
Hilton Hotels Corporation Marketing Analysis Essay Example for Free
Hilton Hotels Corporation Marketing Analysis Essay The marketing issues addressed here are focused on how to draw more consumers from other gambling casinos, and how to make Hilton a resort destination. Two-thirds of Hiltons total operating earnings in the early 1990s were derived from the four casinos they owned in Las Vegas, Nevada. Expanding on this idea will ensure the hotel chain firmly plants its feet in the entertainment and resort business (Hilton Case Study). By investing massive amounts of revenue into developing their gaming division, the Hilton will become a destination resort that would encompass of all the guests needs to keep them interested staying within the confines of the resort. Some considerations include how Hilton would get its market share of the billions of dollars in casino revenues. The percentage of gambling versus side attractions will influence the profit margins, depending on how much focus is placed on each area. The hotel chain can also strive to increase its overall occupancy rate of seventy percent while continuing to set the industry benchmark (Hilton Case Study). In researching how to improve marketing to attract customers, we must first look at where the Hilton stands today. Second, we must analyze what has worked in the past and see if we can apply past practices into the current market. Third, we shall look at how the competitors are more effective by looking at their gaming plans, marketing structure, customers spending habits and dollar/cost value based on guest surveys. Hilton entered the gaming market as an attempt to compete with the other big hotels for the gambling dollar. Investments in renovation and expansion caused Hilton to over- extend. Although the investments were needed to compete, the hotel chain felt it needed to lure big money to its locations, and extend credit more than usual. Heavy hitters receive this same courtesy from other hotels, but this puts a strain on the operating cash flow, as chasing bad credit costs money, and slows up cash flow. Gaming revenue was already down, which was attributable in part to renovation and more so to extended credit that had been difficult to reclaim. In todays market, families are a prime target. Big beautiful hotels areà catering to families all along the Las Vegas strip. Gambling is still the main focus, but todays gambler is more inclined to visit the Casino Resort, a place that the kids can stay, have a good time and be entertained. Meanwhile, the parents can drop next months mortgage money at the casino. This type of package appeals to the whole family. As far as quality of service, no one does it better than Hilton, because they create an environment that the customer, family or non-family guests will remember and to which they will want to return. The focus on entertainment is important, but Las Vegas is still sin-city. Three point six billion dollars have been spent in packaging entertainment; focus on the family is important, but a balance of adult-only and child-friendly entertainment is required. Gambling is the central purpose for casinos to exist. Continue to market the standard tables of chance, card tables, slot machines, and lavish floor shows, with headliners people recognize, and the main source of revenue will continue to flow. Have shopping, kids activities, and outdoor recreation available, but not as the focus of why travelers should visit, and that will provide entertainment for the rest of the family. Hilton should pull back the extended credit. By doing so, they may lose a few customers, but the resulting loss of risk will increase bottom-line profit. By changing the focus to families, the customers that discontinue patronizing the hotel for credit line reasons are not the desired target anymore. The chain should pay more attention to the middle-market segment, conventions, and sporting events such as youth tournaments and professional venues. In volume, the more people that move through the doors, the more money there is to be made. With this said, room rates must stay within the $100.00 a night rate with weekend promotions of Thursday through Sunday at a lower rate; perhaps 25% to 35% lower. This would be a novel concept, as the industry generally promotes lower room rates Monday through Thursday. The food and beverage structure should remain the same, as it has proven to be more than adequate and very popular. The increase in competition can be dealt with through better values in room rates, childrens activities, slot machines that pay off more frequently and the most important aspect of the business, service. Hilton could offer something that the other hotels do not: ensuring the employee responses to each customers needs are met with enthusiasm and expedience. People are paying for an experience along with the opportunity to break the house; give them what they are looking for. Word of mouth is far more powerful than any media advertisement. Hilton has entered the gaming industry. Gaming must focus on gambling and hotel must focus on hotel amenities and service. It would be the hotels responsibility to insure the entertainment, promotions and accommodations were settled; leaving the gaming operations to generate gaming interest. Advertising would be a joint effort, but casino operations would focus on the age 21 and older market. The two operations would report to the Chief Executive Officer and his staffs to ensure all objectives are met. It would be the CEO and staffs responsibility to ensure both lines were working hand-in-hand, while maintaining separate operations. The purpose for this suggestion is to keep revenues separate so one function does not bear the full brunt of any losses that may occur. The casino will always show a bigger profit than the hotel, but by having separate bottom lines, profit and losses are easier to control. The hotel/casino is one business, but must have two different mindsets as the casino and hotel does, and will operate much differently. Situational AnalysisThe U.S. based Hilton Hotels Corporation is a multi-billion dollar corporation and a leading brand in the hotel and gaming industry. Conrad Hilton started the company in 1919 with his first hotel purchase. Since then the company has grown to over 2,000 hotels globally, with several brand name acquisitions, including Ballys, Hampton Inn, Doubletree Suites and Homewood Inn. Besides standard hotel service, the Hilton Corporation runs casinos, vacation ownership businesses and luxury hotels, like the Conrad Line. The Hilton Hotels Corporation earned in excessà of $3.8 billion in fiscal year 2003 (Datamonitor, p. 4). External FactorsAccording to the Datamonitor report, the Marriott and Hyatt Corporations are the Hilton Hotel Corporations biggest competitors. Las Vegas is a gaming town, thus every hotel is expected to have gambling casinos within. The Las Vegas Hilton website shows that they also provide live entertainment, including comics and headline musical acts, as well as hosting a million-dollar Blackjack tournament. These factors, along with the attractive room packages and gambling activities, should be enough to maintain the occupancy rate and keep the gambling action constant. According to its website, the Las Vegas Marriott is a hotel with 278 rooms. The Hyatt franchise is located 17 miles away from the Las Vegas strip on Lake Las Vegas, but is a resort, casino and spa. While the Hyatt is a luxury hotel chain, the Marriott is a corporation more in line with Hilton. The Marriott made over $9 billion in fiscal year 2003; more than three times the Hilton Hotel Corporation (Marriott Datamonitor report). To contend with a company of this magnitude is not an easy job for any of their competitors. Hilton Hotels Corporation is an enormous company as mentioned above; so sizable that they had to split the corporation into six main divisions, totaling approximately 100,000 employees worldwide. Hilton Hotels Corporation has been very successful since they were established in 1946. Their diversification profile is significant and ambitious; no matter where you go, there are Hilton hotels there. In addition, Hilton Corporation has been leading in customer service and efficient staffing by utilizing a call center to help them maintain their reputation for hospitality. Hilton Reservations Worldwide handles reservations and information requests for thousands of hotel properties, under their various brands, positioning the company on the top of: â⬠¢ Accurate intraday forecastsâ⬠¢ Reduced management costsâ⬠¢ Excellent customer service â⬠¢ An edge over the competitionA companys strength does not solely lie in the size of the company but in the management of the company, the employees and their commitment to their customers. Hiltons management promoted brand relevancy within minority markets. Their sales team strategic initiatives are to target the multicultural market. In relation to their employees, Hiltons are some of the finest. They are trained to do their jobs with care and make sure the customers are comfortable and happy. The customer personal profile allows the Hilton employees to treat each customer as a unique and special individual. WeaknessEvery company has weaknesses; Hilton Hotels weakness lied in its inability to recover quickly from the attacks on America in 2001. Although Hilton Hotels is a large company in many locations across the country, they had to reduce their manpower due to the decline in business. Matthew J. Hart (president and CEO) said; we have had a lot of job losses about 2,500 full-time equivalent jobs out of a worldwide workforce of 100,000. But we have no plans for any more, unless business gets worse (Finch, 2001, p.1). The September 11th attacks left the whole nation in awe, in grief, and for many New Yorkers, jobless. The attacks left the airline and hotel industry to recover from lost sales. Another weakness the hotel industry is facing is the evident decline in supply. The below chart shows how the demand to occupy the Hilton hotels has been a declining behavior during the last years:A closer examination of the demand cycle for economy hotels during the past several years reveals a pattern that is not consistent with other hotels. The rate of demand growth in this segment began declining during mid-2000, about nine months before a similar effect was felt industry-wide. In addition, as the industrys demand recovery has begun to accelerate the rate of demand growth, the economy segment has plateaud. Of even more concern is that the number of rooms currently being purchased in this segment is still declining when compared to previous-years levels. (Look Smart Articles, 2004, p.1)OpportunitiesAs mentioned earlier, Hilton Hotels Corporation is known worldwide; with this notoriety their reputation will carry them to expand their hotel empire even further. Their opportunity lies in the growing international market. The company is expecting 4-5% fee growth in 2004 within; new management contracts in Austin, Houston, Omaha and Conrad Miami. The company market overview reveals that recent trends in major markets are:â⬠¢ Strong in New York, D.C., Hawaiiâ⬠¢ Stable in New Orleans, Bostonâ⬠¢ Weak in San Francisco, ChicagoThere will always be a demand for hotels and resorts. Currently, Hilton Hotels are working on more room availability; 80% of rooms have been renovated within last five years, and they are expanding into new markets. They also have Best Rates. Guaranteed, Internet easy access with a success rate of utilization from the customers:â⬠¢ 13% of all reservationsâ⬠¢ 85% through proprietary websitesâ⬠¢ Self-service kiosksThis kind of service assists in making the experience convenient for the customer. Along with the convenience, Hilton Corporation and their six divisions take pride in making every building fee l like home and ensuring the customer is satisfied and pleased with their accommodations (Hilton Hotels Corporation, 2003, s.3-5). ThreatsA few of the threats for The Hilton are competition, and a declining economy. The competition for The Hilton is not only other hotel companies, but restaurants and other service centers as well. Marriott is the main competitor of The Hilton amongst other hospitality companies. Because Hilton is so grand and reputable, they have more room for error, which also makes them vulnerable. As time passes, the Hilton Hotels continue to strive for excellence and perfection. They make each new hotel or resort better than the last. Because of the continuous growth of this company, it has dealtà with its competition head on (Nairn, 2001, p.3). The second threat is the economic decline of this century. Since the September 11th attacks in New York City, the American economy has been declining in all service industry areas. There was an ominous fear of flying and for quite some time, many people chose not to travel for vacations or long-distance business trips. This reaction to the events of 2001 hurt the hospitality industry, and made difficult rebuilding what they lost in revenue. Fortunately, this trend has started to change and the industry will soon recover from their losses. This is an area that still needs close monitoring from the executives of the corporation. References Datamonitor Hilton Hotels Company Overview August 2004. Datamonitor Marriott International Inc. Overview August 2004. Finch, J. (2001, November 16). Hilton reports impact of September 11. Retrieved October 26, 2004, http://www.union-network.org/unitourism.nsf/2c89b80c011f2519c1256b06002163c2?OpenDocumentHotels Hilton Hotels Corporation. (1998, Fall 1998). Corporate History. Retrieved October 26, 2004, Http://hiltonworldwide.hilton.com/en/ww/company-_info/corporate_history.jhtml;jsessionid=FGTDSXUCGXCGSCSGBIX222QKIYFCXUUCHilton Case Study. https://mycampus.phoenix.edu/secure/resource/resource.asp Retrieved October 23, 2004. Hilton Hotels Corporation (2003, July). Hilton: Great Brands and a Balanced Business Model (presentation). Retrieved October 26, 2004, http://media.corporate-ir.net/media_files/NYS/HLT/Hilton%20Presentation%20February%202004/tsld002.htmhttp://www.lakelasvegas.com/http://www.lv-hilton.com/http://www.vacationclub.com/en-us/vc/about/marriottworld/lasvegas.asp?cookies=trueLook Smart Articles (2004, January 14). Economy segment lags industry in key performance measures Trends Stats. Retrieved October 26, 2004,
Saturday, October 26, 2019
What Ads Say Essay -- essays research papers
Effective Writing Muthyala What Ads Say/What We Remember à à à à à ââ¬Å"After all, advertisements are purely functional things, and therefore the criterion is their success as advertisements and not as works of art.â⬠- H.R.H. the Duke of Edinburgh à à à à à Well, yes. Although recognizable works of art are commonly used in advertisements, the ads themselves will most likely never end up in the louver. With both of those mediums, though, you will notice that an individualââ¬â¢s retention level will be remarkably similar. Most people could identify Whistlerââ¬â¢s Mother, although they could not cite any gender inequality issues concerning the painting. Similarly, people could remember that people say ââ¬Å"Wazzuuup!â⬠in Budweiser commercials even if they did not know who was saying it to whom, or how often. The strength of ads like these, then, is the staying power of any or all aspects of their message, no matter how much it has to do with the actual product. Example: ââ¬ËHey man, what do you think of Budweiser beer?ââ¬â¢ ââ¬ËWAZZUUUP!ââ¬â¢ This makes absolutely no sense, but it would be a surprisingly common response, based solely on the publicââ¬â¢s retention of the advertisement. No matt er what methods or messages an ad uses to promote itââ¬â¢s product, what people remember from it is very arbitrary. à à à à à In the Ben Sherman ad, three men and a woman are enjoying a picnic. There seems, however, to be no interaction at all between the men and the woman. The guys Lively 2 are interested in everything but the woman, and are spaced out around the blanket at a good distance from her, not even looking in her direction. The two in the back seem to be having some sort of exchange judging from their expressions, and the third is simply gazing off into the fire. There is food at the picnic, but so far no one is eating, they are just drinking. There is a definite difference in alcoholic preference, though, as the three men are enjoying bottles of beer, and the woman has chosen champagne. There is no need to go into the inherent maleness of beer, so the woman is being classy and feminine by opting for the bubbly. So, while being ignored by the men and drinking her champagne, the woman uses the fiery environment to cook. As Susan Bordo said in her essay ââ¬Å"Hunger as Ideologyâ⬠, ââ¬Å"Despite the increasing participation of women of all ages a... ...e aggression, Lively 4 female submission, and physical beauty are intrinsic to great lovemaking. The assumption that all these go hand in hand disqualifies a very large portion of the adââ¬â¢s potential clients. Despite the qualities of this ad that would disgust a lot of people, ten pages after you read it you would be more likely to simply remember that ââ¬ËIt was about sex and it turned me onââ¬â¢. The way the ad plays on its strengths ââ¬â the overwhelming popularity of sex ââ¬â assists the reader in forgetting, or overlooking completely, itââ¬â¢s weaknesses. à à à à à Beyond the obvious messages in most advertising, it is important to pay attention to the aspects of the ad that stick out, the parts that you will be repeating to yourself for the next couple of days and you will not know why. There is so much emphasis on the catchy parts of ads that whatever gender or culture bias they may contain gets covered up and forgotten. An ad may be the most unique, creative piece of unbiased work ever created, but if it is not remembered, then it is a failure. Only when society starts remembering the good things about ads will the message of them take precedence over the catchiness.
Thursday, October 24, 2019
Alcohol and College Students Essay examples -- Drinking Research Under
Alcohol and College Students Introduction:Ã Ã Ã Ã Ã Ã Ã Ã Ã Ã I decided to research alcohol, because of the large numbers of lives that alcohol ruins not only in the short run but also for the rest of peoples lives. Growing up I have witnessed many people who have developed alcohol problems at a young age and allowed it to take control of the way that they live their lives. It is obvious that alcohol has become a dangerous problem for college students in and out of the classroom. Research Methods: Ã Ã Ã Ã Ã To understand why alcohol is a problem for college students, I decided to survey a random sample of 26 students here at State U. I designed the survey to be a quick and effective way to obtain the drinking habits of college students in order to discover where possible alcohol problems may arise. I chose to survey a random sample of students in order to get a complete response from older students as well as some of the younger students. Ã Ã Ã Ã Ã The first questions I asked in my survey where how many days of the week do you drink, and what is your favorite drink. I asked these 2 simple questions just to get a feel for how often this person goes out and what this person usually drinks. I then wanted to find out whether or not students pre-game before they go out and party, so that was my next question. This will be an important question, because when students pre-game, they usually get hammered, then they will go out to a party and drink even more. In order to find out if students are also getting into drugs, I asked if a student has ever mixed alcohol with drugs. This question will be helpful in showing why students become attached to alcohol easily. Drugs will only make the need for alcohol increase. Drinking to relieve depression and to relax are also key points that go along with alcoholism, so it was almost necessary to ask those questions as well. Once a person begins to drink because of depression, it can swallow him/her right up, because alcohol will seem like the only way out for a person who is depressed. When students want to get drunk quick, they will usually use a beer bong to drink as many as 2 beers at a time. In order to find out which students do this, I asked how many students have ever used a beer bong. Ã Ã Ã Ã Ã Finally, my last 2 questions involve drinking and driving as well as receiving an underage. As everybody knows, drinking and driving... ...nses as well as the responses to my interview, I?ve decided that there are 2 main reasons why students develop dependence towards alcohol. The first and probably most important reason is that people start drinking extremely too early in their lives. As stated previously from the interview, the average person starts drinking at age 13. If a person starts drinking at age 13 then they most likely will revert to alcohol to help solve their problems. When students get older and are in college, the stress level increases. If a student is stressed out and has been drinking since age 13 then obviously the problem will only get worse from here. My research has showed that students do drink when they are depressed or stressed out, so I believe that keeping kids away from alcohol at a young age is the first step in solving alcoholic problems in college students. Conclusion: Ã Ã Ã Ã Ã To conclude, I?ve decided that no matter what, students will drink. The problem cannot be solved overnight either. However, we need to be able to recognize when a friend has a problem. If dependence does occur then it needs to be taken care of immediately. Alcohol is never the answer, nor is it ever going to be.
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